People Magazine's Creator of the Year

Highliter

Hey Sister, Welcome to the WDNC.

Hi, I’m Melani—mom, wife, neighbor, friend,
creator, author, speaker, unapologetic advocate,
and founder of WDNC. One hot-flash meltdown
in the Whole Foods parking lot (yes, recorded)
sparked this movement. If you’re in
perimenopause, menopause, or just don’t care
anymore, welcome—we laugh, cry, forget things,
and get through it together.

Melani
Glasses
Highliter

We. Do. Not. Care.

I didn’t plan to start a movement; I just spoke my truth. When I say something, it’s not because I’m some kind of expert. I can only show you my receipts. But that truth clearly resonated with millions of women who have reached out through social media to say, “Same, Melani. SAME.” Powered by the humor, vulnerability, and fierce authenticity of this diverse and beautiful community, it’s been my pride and joy to help build a warm and welcoming space where we can all finally exhale. Now we have a way to let one another know that a lot of us here are riding on the Hot Mess Express.

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Message from Melani

The We Do Not Care Club is a bold, joyful movement founded by Melani
Sanders to celebrate women entering perimenopause and menopause. It’s a
space built on laughter, honesty, and self-acceptance — where women are
encouraged to stop apologizing, stop shrinking, and start caring about
themselves. Through her message, Melani reminds every woman that freedom
begins the moment we stop caring about what doesn’t matter.

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Where You’ve Seen Me & the WDNC Club

Halle Berry meets TikTok viral ‘We Do Not Care’ Club founder Melani Sanders.

‘We Do Not Care’ goes viral: the menopausal mantra that’s resonating with millions

Melani Sanders , a 45-year-old influencer from West Palm Beach, Fla., looked into the camera, and — wearing one pair of reading glasses, …

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‘We Do Not Care’ goes viral: the menopausal mantra that’s resonating with millions

Melani Sanders is here to let the world know that women dealing with perimenopause and menopause have zero Fs left to give.

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We Do Not Care Club is affirmation there isn’t just light – but life – at the end of the menopausal tunnel

The burgeoning online community has become a rallying cry for women over 50, reminding us that we’ve earned it. We are enough

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‘We Do Not Care’ is more than attitude, it’s chemistry

Melani Sanders’s online club has gone viral, with chapters being set up all over the world

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What This Online “Club” Gets Exactly Right About Being Over 40

When, around three weeks ago, I saw a video pop up on my Instagram feed about the “The We Do Not Care Club” — created by the funny and unapologetic Melani Sanders

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What We Gain When We Stop Caring

A series of viral videos has doubled as an ode to fed-up women and a repudiation of male expectations.

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Chin Hair, Laundry, Your Opinion: Women in Menopause Don’t Care

The “We Do Not Care” club, founded by influencer Melani Sanders, celebrates women who have stopped trying to please everyone.

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Exclusive-Influencer Melani Sanders Created the 'We Do Not Care Club' as a Joke. It Launched a Movement

The Florida-based mom of three started sharing the things she no longer cared about in perimenopause — and it struck a chord with women everywhere

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Melani Sanders Interview

A Conversation Women Have Been Waiting For

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WGN News (YouTube)

Melani Sanders started the “We Do Not Care” club, which celebrates women of
a certain age, who have stopped trying to please everyone. Unpainted toenails.
Chin hairs. Separating laundry by darks, lights and colors. Dress codes.
They do not care. She recently hit one million followers on TikTok.

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Get up in the Club

Join the Sisterhood! Share your e-mail to get exclusive
WDNC updates and messages from Melani.